Modern MovementCooling Hipster Panties

It all started with the desire to make the most comfortable bras in the market. Modern Movement is the brain-child of a small, but determined product team, who understands that comfort is the most important factor in choosing lingerie. We work directly with production experts and search all over the world to bring you the very best in fabrics, pads, elastics, and findings. Modern Movement is recognized throughout the industry as one of the most innovative brands on the market. Our philosophy, “designed for your curves” has paid off. Thanks to you, our loyal customer base, the BFF Bra is the #1 bra at Dillard’s! Our customers continue to inspire us season after season. We have expanded our collection to include not only bras, but seamless panties, camisoles, and warmwear.